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DESIGN AWARD

DESIGN AWARD

OUR DESIGN PHILOSOPHY

TOTO makes a variety of products that meet all the design requirements
and the needs of the users.
TOTO’s practical yet beautiful design blends into any space.
The principles of our design are to make it clean, comfortable, and
environmentally-friendly.

CLEAN

The highly advanced technology of TOTO to ensure cleanliness ensures a high-level of sanitation and comfort. The Clean Technology of TOTO goes
beyond mere sanitary solutions to
provide users of every age group with
comfort and joy.
This technology enhances the satisfaction of the users and reduces the time they
spend to manage their bathrooms.

GREEN

The environmentally-friendly technology of TOTO supports sustainable functions that facilitates more efficient use of energy and water. The environmentally-friendly technology of TOTO includes supporting of cleaning without using any chemicals or disintegrating contaminants in the air. Every time you use the bathroom of TOTO, it helps the Earth.

COMFORT

TOTO added the comfort of ‘clean technology’ to
the products with refined designs.
The design philosophy of TOTO is to go beyond the conform that is visible to the eyes by making every product easier to use and ensuring the comfort and satisfaction of the users.

OUR AWARD WINNING PRODUETS

Reddot Design Award

An internationally renowned design award since 1955. Held at Design Zentrum Nordrhein Westfalen in Essen, Germany. Products that have been strictly examined and recognized
by design experts against standards of innovativeness, functionality, quality, and so forth. best of the best – Awarded to especially exceptional products among Red Dot awardees, with a less than 2% chance of winning.

iF Design Award

An internationally renowned design award since 1953. It is held at iF International Forum Design GmbH in Hannover, Germany. Products whose aesthetics, functionality, and innovativeness have been strictly examined and recognized by design experts. iF GOLD AWARD – Awarded to especially exceptional products among iF awardees, with a less than 2% chance of winning.

Green Good Design

Hosted by American Chicago Athenaeon architectural design and European architecture Design City Research Center in Ireland. A global environmental award that began in 2009 with the aim of reforming awareness through sustainable design.

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For Our Customers and Society

TOTO Aims to Provide Comfortable and Healthy Lifestyles to All by Contributing to the Realization of a Carbon-Neutral and Sustainable Society.

TOTO’s first president, Kazuchika Okura, wrote a letter to his successor, Saburo Momoki. The words contained in that letter have been treasured by the TOTO Group ever since as the Words of Our Founder. These words express the idea that “kindness must always come first” and state that our goal should be to provide good products and satisfy the customer and, by accomplishing that, profit and compensation will follow.

Kindness and honesty are our universal values. The Words of Our Founder asserts that “Many in this world chase after the shadow of profit”. Carrying out business under the precedent of TOTO’s uniqueness, kindness, honesty, and customer-oriented nature should enable us to resolve various issues. If we continue to face social issues with honesty and carefully engage in environmental issues, profit will definitely follow. This is something that must not change.

The Company Mottos, TOTO Group Corporate Philosophy, and Charter of TOTO Group Corporate Behavior based on the spirit of the Words of Our Founder represent the inherited values, in other words the “heart,” of TOTO that are shared among employees and will be carried forward into the future. This remains unchanged. However, the way our “body” (business activities) moves will adapt in response to changes in the business environment. The TOTO Group’s strength lies in the fact that the “heart” is firmly rooted as the precondition of each employee’s actions.

We formulated the New Shared Value Creation Strategy TOTO WILL2030 (hereinafter, WILL2030) which clarifies the lifestyle, society, and environment we want to achieve from a long-term perspective in April 2021. The TOTO Group will achieve economic growth while helping resolve social and environmental issues by realizing a carbon-neutral and sustainable society in 2050 and aiming to provide comfortable and healthy lifestyles to all. For this reason, the key material issues entire group must thoroughly address to embody our Corporate Philosophy are Cleanliness and Comfort, Environment, and Relationships.

In recent years, there have already been various changes to the social environment, including divisions in the international community and global warming due to climate change. Our mission is to pass on the global environment in a sustainable manner. I believe that we must expand the area that we engage in and increase the speed of response to these changes to embody our Philosophy. We will also contribute to the United Nations (UN) Sustainable Development Goals (SDGs) through the business activities based on WILL2030.

The TOTO Group’s business activities are made possible thanks to the support and cooperation of all our stakeholders. First, our starting point is that we ourselves must be sincere and thankful in our approach. Our employees will unite in their efforts to open the way for a bright future for our customers and society.

President,
Representative Director

BRAND PURPOSE